DISCLOSURE / CONTROLLED TERMS SPECIFICATION BEFORE CLAIMS
KNOW WHICH STONE AND MATERIAL YOU ARE ORDERING
Search-friendly language must also be materially correct. Nicki Da Jeweller treats moissanite, lab-grown diamond and natural diamond as separate values, and distinguishes solid precious metal from another base metal or plated colour. Product imagery alone does not prove any of those claims.

Three stone terms that must not be blended
Moissanite is silicon carbide and is not diamond. Lab-grown diamond and natural diamond are crystalline carbon with different origins. The phrase “moissanite diamond” is not used as a material description because it merges separate categories and can mislead buyers.
An order should identify the selected stone, relevant shapes or sizes, setting position and the documentation requirement. If the source position changes, the buyer must approve that change before the specification or price is updated.
Testing, reports and marketing claims
A handheld tester result can be useful but may not distinguish moissanite from diamond and does not establish origin, clarity, colour or carat weight. Claims such as certified, VVS, natural or lab-grown need an identified evidence basis for the piece.
Independent reports commonly apply to identified centre stones rather than every small stone in an iced surface. Ask which stones are covered, which laboratory issued the report and whether report numbers can be matched to the supplied item.
- Never use a positive handheld-tester response as the only proof of diamond
- Never apply diamond clarity grades to moissanite as if it were diamond
- Never describe a stone as natural without supplier verification or documentation
- Never use certified unless the certificate or report position is identified
Metal purity, colour and plated finishes
Gold colour does not prove solid gold. The specification should distinguish metal type, stated purity where applicable, base metal, plating system and finish colour. Listed weights need a clear label so gross weight is not confused with precious-metal or stone weight.
Wear, cleaning and repair guidance depends on the construction. Plated surfaces generally require gentler handling than solid metal, while stone-set jewellery needs care around settings and impact. Product-specific care and support terms are confirmed with the order.
Questions to settle before ordering
Is moissanite the same as lab-grown diamond?
No. Moissanite is silicon carbide; lab-grown diamond is crystalline carbon. They are separate materials.
Does gold colour mean solid gold?
No. A gold-colour piece may be solid gold, another metal, or plated. Metal type, purity and finish must be confirmed.
What does certified mean on this site?
The term should be used only when the report or certificate position, issuer and covered stone are identified for the product.
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